Social Bite - A Movement to End Homelessness

Every Christmas Social Bite open their doors on Christmas day and this year they are organising food provision and essential warm weather gear throughout the festive period to the homeless all over the UK. 

Highlander Outdoor are donating essential clothing and accessories to give to those that need it the most during The Festival of Kindness 2021 later in the year. Simply use the Social Bite code at the checkout and we will donate the Winter Warmer sets below.


Winter Warmer Set 1

Any purchase over £50 Highlander donates a “Winter Warmer Set 1” Hat / Glove / socks Worth £25

Winter Warmer Set 2

Any purchase over £75, Highlander donates a “Winter Warmer Set 2” Hat / Glove / Socks / Torch Worth £35

Winter Warmer Set 3

Any purchase over £100, Highlander donates a “Winter Warmer Set 3“ Hat / Gloves / Socks/ Torch / Fleece jumper Worth £60.00

Founded by Josh Littlejohn MBE and Alice Thompson, Social Bite began life as a small cafe in Edinburgh, Scotland, in August 2012. We became involved in the homelessness issue, when a young homeless man named Peter Hart came into the cafe one day to ask us for a job. When we offered this young man employment, this was the origin of an unexpected 9 years of charitable work and campaigning on the homelessness issue.

We started to offer more homeless people jobs, as we got more engaged in the issue. After a few months, we introduced a “Pay it Forward” system in the cafes where customers could buy some food in advance for homeless people to get later on.

This has led to us becoming a major employer of homeless people as well as the largest provider of free freshly made free food in the UK to those in need.  We normally give out over 140,000 items of food and hot drinks every year through our network of cafes and have distributed over 540,000 food packs during the pandemic alone. We also have a restaurant, Vesta Bar & Kitchen, formerly called ‘Home’, which opened in 2016 and which provides weekly sit down meals for 40 people experiencing homelessness and food poverty, as well as training opportunities for our supported employees.


All that Social Bite has achieved so far wouldn’t have been possible without people coming together to support people.